Portland, meanwhile, has the opposite problem. It has more highly educated people than it knows what to do with. Portland is not a corporate town, as its neighbors Seattle and San Francisco have become. While there are employment opportunities in the outdoor-apparel business (Nike, Adidas and Columbia Sportswear are all nearby) or the semiconductor industry (Intel has a large presence in Hillsboro), most workers have far fewer opportunities. According to Renn, personal income per capita in the city grew by a mere 31 percent between 2000 and 2012, slower than 42 other cities, including Grand Rapids, Mich., and Rochester. And yet people still keep showing up. “People move to New York to be in media or finance; they move to L.A. to be in show business,” Renn said. “People move to Portland to move to Portland.” Matthew Hale may have all the kombucha he can drink, but he doesn’t have a job.